Are you sick of developing products only to see dismal sales?
Do you feel like you’re playing Russian Roulette when you develop a new service?
Do you wish you could afford to do market research?
Good news – I can help.
I’m a notorious people pleaser.
Although, I am cognizant of the fact, that not everyone is going to like me, deep down I secretly believe that they should.
When I find out that someone isn’t a fan, I’m simply devastated.
It does not matter who they are, if I like them, even if I know that we are nothing alike and a friendship between us simply not a possibility….it still bothers me.
Many entrepreneurs feel the same way about their customer base.
They become so wrapped up in the excitement of their concept they lose sight of the fact that, although their business is (hopefully) amazing and indispensable to some consumers, it isn’t (and doesn’t need to be) to everyone.