Book Review: The Right-Brain Business Plan™

Nicole Fende — Wed, 07 Mar 2012 04:07:39 +0000

Out of curiosity I did a search on Amazon for “small business” books. My results included 145,360 items! Even an avid reader like me wouldn’t even be able to put a dent in that reading list.

Then I ran a search for “small business plan”. This time my results included only 2,928 items. ONLY? That’s still about 2,927 more than most people will read! That’s why I did this book review.

Picking the wrong book to read on creating a small business plan can sabotage all your efforts and hard work.

Creative? Intuitive? Visual? Then you should read this book

I’ve stopped counting the number of times an entrepreneur has told me that business plans are a waste of time. Or that they only did one to get funding.

Traditional business plans may not add value to you. That does not mean all business plans will fail you.

See this picture on the right? That’s my business plan. I created it using The Right Brain Business Plan™ book by Jennifer Lee.

Jennifer was a successful corporate executive before leaving and starting her own business. Her book, and her whole philosophy, embraced rather than suppressed her creativity and quirkiness. The result was a book that opened up effective business planning to a entire group of people – Right Brainers.

The Numbers Whisperer™ gives The Right-Brain Business Plan™ 5 Stars, our highest rating.

I’ve had the chance to interview Jennifer Lee not once, but twice! She is truly an amazing person, and I encourage you to check out both of them. Read my blog postQ&A with Jennifer Lee. Listen to my radio show interview with Jennifer Lee.

Profit Co-Pilot

Nicole Fende — Wed, 29 Feb 2012 05:37:50 +0000

Do you know which of your services or products are making you the most profit? And which ones are causing you to needlessly throw your money into a big black hole?

If you don’t (and most small business owners don’t), you’re missing out on a lot of opportunities, wasting time and spinning your wheels selling services and products that aren’t profitable enough for you.

Do Any of These Sound Familiar?

You’re totally booked out, but not getting the profits you should be and you don’t know why.
You want to start a new business venture and need expert help figuring out which business model and product offerings will be most profitable.
You’d like more freedom and time to work on the tasks you enjoy without hurting your bottom-line.
You need to figure out how to get cash flow quickly and easily.
You’ve been putting all your eggs in one basket and need help figuring out new revenue streams.

What is Peak Performance Profit Coaching?

Everyone knows that a race car needs proper care and maintenance to hit peak performance.

So does your business.

Form Object

We respect your privacy. We never rent, sell, trade or give away your information.

Peak Performance Profit Coaching enables your business to achieve maximum bottom line results quickly. Your competitors aren’t sitting still, and neither can you.

You wouldn’t trust your Ferrari to just anybody would you? Why should your profits be any different?

I may not have X-Ray vision (I’d know way too much about you if I did) but I can see inside your business and find ways to make more money. I’ll use my super powers (and calculator!) to get inside your business and deliver results quickly.

I’ll be there, by your side, offering my extensive experience, knowledge, and track record to find you things that you can do right now to make more money and profit.

Bonus Benefit: You will laugh. Yes you will laugh while we talk numbers. Or I’ll… I’ll eat my pocket protector. (Did I just admit that I had a pocket protector?).

The Results

Here are some of the great results that my clients have achieved by implementing my advice.

CLIENT #1

Client Industry & Title: Offline B2C services company – Co-Owner
The Problem: Lower than expected profits on B2C services
The Solution: I identified two profit black holes that could quickly and easily be plugged
The Result: Immediate profit jump of 20% for new business

CLIENT #2

Client Industry & Title: Owner of multiple online niche B2B businesses
The Problem: Needed to determine viability and profitability of new business venture.
The Solution: I determined the ROI (Return on Investment) of the potential venture was extremely low. Yet there was an underlying value to my client in doing small pieces of the business. I recommended a solution that would achieve the desired non-monetary goals using one of their existing businesses.
The Result: I saved the client thousands of dollars in start-up and maintenance expenses, time and distraction AND still acheived desired side benefits.

CLIENT #3

Client Industry & Title: B2B Copywriting Services – Owner
The Problem: They didn’t have a clear pricing structure or even a focused product
The Solution: I created an easy to understand and update pricing model for the client, explaining what would be necessary to achieve their profit goals.
The Result: The client discontinued underperforming business to focus on those which meet their profit needs and are now on track to meet their goals by the end of the year.

Plus in every case my clients smiled, chuckled, laughed, and even guffawed (yes guffawed!) during our sessions.

Why Peak Performance Profit Coaching?

Sometimes, when you’re too close to the problem, it’s difficult to see the solution. Not only do I bring my experience and track record to finding you the right solution, I also make sure you see a great Return on Investment (ROI) from your time working with me long after we’re done working together.

How many experts can offer you that AND make finance fun?

Here’s What a Few Clients Have Had to Say About Working With Me

I hired Nicole to help me figure out how to increase my short-term inbound cash flow (i.e. start making more money as soon as I could). Her advice on focus, product mix and pricing was right on the mark and, by implementing her suggestions, I was able to increase sales and grow my business quickly. I highly recommend Nicole as an adviser and coach. She is bright, personable and knows her stuff cold. – Matt Mansfield, Matt About Business

Nicole has been guiding me through the pitfalls of starting multiple businesses, and she’s been amazing. Her emphasis on ROI and effective actions has helped me to rocket forward with everything I’m juggling, and I have every confidence that if she has anything to say about it, I’m going to be profitable within the next month. If you have any interest in getting your business aligned with your finances, do yourself the favor and get in touch with Nicole. She’s great to talk with, non-threatening, and incredibly effective. Plus, she has a very infectious laugh! -Kirsten Simmons, Personalized Productivity

Nicole knows how to make money! She clearly saw a specific and achievable revenue stream that was invisible to me. And, she laid out the next steps I needed to take to get going. So, why would you wait? Call her and get the goods yourself. -Monette Satterfield, Shiny Designs

What Do I Get?

With this program you will get two intensive profit coaching sessions with me each month.
These hands on, one hour sessions get you immediate access to my profit insights and practical,
easy solutions to boost your bank account.

Plus you will have unlimited email access to me throughout the month to ask questions,
solicit feedback, and get profit advice. I reserve a special email account for my
coaching clients and guarantee turn around time of one business day.

You will also get an MP3 recording of the coaching calls.

The cost for all this is $600 per month

How Does It Work?

You’ll fill in your contact information below to schedule an initial no-obligation free consult with me. We’ll look over your specific needs and challenges and see if we’re a good fit for each other.
I’ll issue you an invoice for payment.
Once you’ve paid you’ll be redirected to a page that will give you directions on how to contact my assistant to schedule the first month of coaching (your two intensive profit coaching sessions).
We’re off to the races. Or should I say profits!

Sounds Fantastic! How Do I Get In Touch For My Initial Consult?

Just fill in your basic information using the form at either the top of the page or below. You will be contacted within 24 hours to schedule your free, no-obligation session. Get your questions answered live with me!